By now, you’ll have seen our new TV commercial and met our latest Vitality ambassador. In the first week alone the advertisement has been broadcast across more than 50 channels across the nation, video on demand channels have been viewed more than a million times with an additional 250k views
With Vitality, the more active you are, the more benefits you’ll receive. And, crucially, that doesn’t mean being stuck in the gym for hours on end. Groundbreaking devices – such as Fitbug and Garmin trackers and Polar heart monitors – enable members to track their day-to-day activities, whether that’s doing
With the Apple Watch launching in March, it’s expected to herald a new boom in wearable devices. In fact the market is expected to grow by 34% a year, rising from 17 million devices sold in 2013 to 187 million by 2020 (1).